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Writer's pictureUpside Squad

Desi Gulaab: Infusing Art in Contemporary Spaces

Throughout time, architecture has persisted as one of the most profoundly important reflections of culture. Whether we consider monumental structures such as the Notre Dame, Taj Mahal or modern icons such as the Empire State Building we see each building reflecting the story of the time. In an odd but quite important way, works of architecture speak to ‘us’. It’s a representation of our personalities, our cultures, and our traditions.


Architecture does not just improve the aesthetics, it also makes it more functional and ensures each space is utilized to its maximum potential in a good way.


Interior designing being a part of architecture helps in boosting the aesthetic value of a given space.

Sana Soni, who holds expertise in furniture pieces, lifestyle accessories, built spaces, and artworks, has worked with a variety of Indian crafts and has experience in handling varied materials. Having graduated from NID, Ahmedabad she is now spearheading Desi Gulaab.

Desi Gulaab helps you with the process that provides a set of aesthetically pleasing but efficient solutions for better use of the space in question. The goal is to improve your experience by managing the space available in the environment.


Furniture is the backbone of interior designing therefore, For interior designers, striking a balance between beauty, style, and functionality requires well thought out furniture choices. Desi Gulaab designs the best furniture that fits your space and helps bring the space to life. The right furniture can effectively add long-lasting beauty to your room. The form, shape, ornamentation, style, and other characteristics of the furniture in any room are among the first things that attract people’s attention. That’s why the emerging need to use bedroom furniture that looks astonishing, yet helps to give the room a peaceful quality that enhances people's ability to get restful sleep. Often the furniture they design or choose to use and its placement is what defines their work. One of her latest series is hand-embroidered nesting tables which we got the opportunity to photograph. Here are some snippets.

Besides the furniture, Sana also acquired the talent of painting from her mother, Surbhi Soni. A good painting can immediately enhance the beauty of a room as well as have some positive vibes to it. When people create something beautiful through painting, they stimulate the creative mind while relieving mental strain. A low stress level leads to a happier, healthier lifestyle.


An empty room is a blank canvas on which Desi Gulaab basically can create their masterpiece.


So next time when you want your home to feel amazing and filled with a sense of positivity with aesthetics.


Instagram page- desigulaab












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